You've got a team, your agency has raised some funds and now you're ready to throw some axes.
On event day agency teams will descend upon the battle grounds to duke it out in a round-robin style tournament of axe throwing (at targets, not people) coordinated by the Backyard Axe Throwing League (BATL). And because we don’t discriminate, there’s absolutely no experience required as the axe kings and queens of BATL will start the day with a coaching and practice session to make sure everyone knows how to throw.
At the end of the day, a single team will emerge as victorious and be hailed as the axe throwing champs (with some great prizes to reward their skills). A secondary team will be awarded as the top fundraiser (also, prize).
But wait, there's more. Spectators are welcome, and there will be beer.